Holistic Creativity and Innovation

The word innovation has become quite a buzz word, but what does it really mean?

I see innovation as what results from creativity. It might be in the form of a new invention, a new approach to a problem or a need, a new program or service that is useful and original.

Creativity, on the other hand, is an innate human ability which can either flourish or be squelched depending on the circumstances. When circumstances are right creativity can yield amazing results. So what are the right circumstances?  The right circumstances, I believe, are those that encourage and nourish creativity.

What is most important is that you do not need a creative genius in the room to deliver innovation. A group’s or individual’s creativity can be unleashed  by enhancing people’s abilities to think and act creatively, by fostering the right environment in which creativity can flourish unhindered, and by deliberately engaging in a creative process.

What this means is that our creativity allows us all to be visionaries, problem-solvers, innovators, and change catalysts.

A holistic approach to unleashing people’s creativity is one that enhances people’s thinking skills as well as their emotional readiness to engage in creative thinking and bring about change, one that balances logic and intuition, and one that fosters emotional and social intelligence.


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